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by Thomas T. Nagle : The Strategy and Tactics of Pricing: A Guide to Profitable Decision-Making

ISBN : #0138515107 | Date : 1987-01

Description :

PDF-640ee | The Strategy and Tactics of Pricing: A Guide to Profitable Decision-Making [Jan 01, 1987] Nagle, Thomas T. …… The Strategy and Tactics of Pricing: A Guide to Profitable Decision-Making


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by Jordan Kelly : Increasing Your Market Share with Effective Profiling & Targeting Strategies: How to Select and Segment Markets (Marketing 101)

ISBN : #0987153773 | Date : 2012-04

Description :

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by Giles D. Moss : Pharmaceuticals-where’s the Brand Logic?: Branding Lessons and Strategy

ISBN : #0789032589 | Date : 2007-06-13

Description :

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by Benjamin Bach : International marketing entry strategy for the Red//Green Company

ISBN : #363881095X | Date : 2007-10-01

Description :

PDF-13d72 | Essay from the year 2006 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1st, University of Lincoln (Faculty of Business & Law), course: International Marketing Strategy, 39 entries in the bibliography, language: English, abstract: Market analysis is an important instrument in assessing the attractiveness of a particular market, si… International marketing entry strategy for the Red//Green Company


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by Nick Bilton : I Live in the Future & Here’s How It Works: Why Your World, Work & Brain Are Being Creatively Disrupted

ISBN : #0307591123 | Date : 2011-10-04

Description :

PDF-17dc9 | Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour?The world, as Nick Bilton—with tongue-in-cheek—shows, has been going to hell for a long, long time, and what we are experiencing is the twenty-first-century version of th… I Live in the Future & Here’s How It Works: Why Your World, Work & Brain Are Being Creatively Disrupted


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by Harvard Business Review : HBR’s 10 Must Reads on Teams (with featured article “The Discipline of Teams,” by Jon R. Katzenbach and Douglas K. Smith)

ISBN : #1633694550 | Date : 2013-03-12

Description :

PDF-c8d92 | Most teams underperform. Yours can beat the odds.If you read nothing else on building better teams, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you assemble and steer teams that get results.Leading experts such as Jon Katzenbach, Teresa Amabile, and Tamara Erickson provide the insights and a… HBR’s 10 Must Reads on Teams (with featured article “The Discipline of Teams,” by Jon R. Katzenbach and Douglas K. Smith)


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by Lee Bartlett : The No.1 Best Seller: A Unique Insight into the Mind, Strategy and Processes of a Top Salesman

ISBN : #0995517509 | Date : 2016-09-29

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PDF-4fa50 | What does it take to be a Top Salesperson? Many books claim to have the answer, but few show you, first hand, exactly how it is achieved. The No.1 Best Seller is a masterclass in professional selling, as seen through the eyes of a top salesman. Reflecting on an exemplary sales career, predominantly spent selling financial technology to the C-Suite and Investment Banking community, Lee Bartlett sh… The No.1 Best Seller: A Unique Insight into the Mind, Strategy and Processes of a Top Salesman


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by Mario Pufahl : Sales Performance Management: Exzellenz im Vertrieb mit ganzheitlichen Steuerungskonzepten (German Edition)

ISBN : #3658056525 | Date : 2015-07-12

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PDF-284f0 | Wie kann der Vertrieb so optimal strukturiert und gesteuert werden, dass die Markt- und Kundenbedürfnisse systematisch in der Vertriebsstrategie, in der Aufbau- und Ablauforganisation, den Steuerungskonzepten und in der Mitarbeiterentwicklung berücksichtigen werden? Kurzum: Wie erreichen Unternehmen ihre individuelle „Sales-Exzellenz“? Dieses Buch zeigt auf Basis einer in der Praxis bewährt… Sales Performance Management: Exzellenz im Vertrieb mit ganzheitlichen Steuerungskonzepten (German Edition)


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by Judith Corstjens : Store Wars: The Battle for Mindspace and Shelfspace

ISBN : #0471950815 | Date : 1995-02

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PDF-99c4e | Store Wars The battle for mindspace and shelfspace Judith Corstjens, Arrow Consultancy, Bois-le-Rois, France and Marcel Corstjens, Professor of Marketing Insead, Fontainebleau, France Fast moving consumer goods (FMCG) marketing has become a struggle between manufacturers and retailers for control of Mindspace and Shelfspace. Partnership is seen as an Indian wrestling match between manufacturers an… Store Wars: The Battle for Mindspace and Shelfspace


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by Harry Mills : The Rainmaker’s Toolkit: Power Strategies for Finding, Keeping, and Growing Profitable Clients

ISBN : #0814472168 | Date : 2004-03-05

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PDF-c40cb | Few professional firms are able to consistently grow their fees and profits. Based on the concept of relationship marketing, The Rainmaker’s Toolkit gives readers the tools, techniques, and strategies to help win and close bigger deals, helping them dramatically increase the odds of success…and sustain that level of accomplishment from year to year. The Rainmaker’s Toolkit helps readers ide… The Rainmaker’s Toolkit: Power Strategies for Finding, Keeping, and Growing Profitable Clients


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by Belinda Ellsworth : Direct Selling For Dummies

ISBN : #111907648X | Date : 2015-10-12

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PDF-ceaf3 | Become a direct sales success story with this insider guide to making it big Direct Selling For Dummies is the perfect resource for anyone involved or interested in direct sales. Written by a 35-year veteran of this booming industry, this useful guide teaches you everything you need to know to achieve and maintain lasting success. You’ll learn the insider tips that only the pros know, and how to s… Direct Selling For Dummies


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Direct Selling For Dummies by by Belinda Ellsworth

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The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) PDF




: The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319108727 | Date : 2014-10-27

Description :

PDF-e1f50 | Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these event… The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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by Jim Stengel : Unleashing the Innovators: How Mature Companies Find New Life with Startups

ISBN : #0451497236 | Date : 2017-09-05

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PDF-4442c | Today’s established companies must find new ways to reignite their entrepreneurial DNA and jumpstart revenues–or risk losing their way. By working with startup companies, Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, says that legacy companies can renew themselves: by acquiring new technology and creating new busi… Unleashing the Innovators: How Mature Companies Find New Life with Startups


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by Tom Hopkins : Selling For Dummies

ISBN : #0470930667 | Date : 2011-04-05

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PDF-e0310 | Your hands-on guide to the most up-to-date selling strategies and techniques Are you looking to enter the world of sales, or are you already a salesperson who’s looking for new tips and tactics to expand your business? No matter your level of skill, this guide will help you lay a foundation for sales success, with the latest information on how to research your prospects, break down the steps of t… Selling For Dummies


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